Backline x Master Tour/Eventric Announce Partnership

Backline and Eventric/Master Tour announce their partnership with the Mental Health Button in the Master Tour Mobile App! This new feature will direct users toward mental health resources immediately. These resources include The Crisis Text Line, The National Suicide Hotline, and Backline’s suite of resources: Case Management, Support Groups, and Wellness Offerings. This collaboration is designed to provide resources, guidance, and a sense of community to those who dedicate their lives to creating unforgettable experiences. 

In an industry centered on creating memorable experiences, Eventric and Backline unite in acknowledging the often neglected mental well-being of event and touring professionals. We understand the unique challenges of juggling multiple tours, traversing countless cities, and being constantly on the road. The exhilarating rush of performances, endless preparation hours, and dedication to bringing joy to audiences can overshadow the toll on mental health. Our partnership is dedicated to uplifting those who contribute to stages and events worldwide.

Learn more here.